Column · product or service

A product and a service are different businesses

2026-10-19 · InfoGap

The dividing line

A service requires you to be present for delivery. A product does not. Everything else — quality, price, value — follows from that single difference.

What a service optimises for

Trust and adaptation. You can charge more because you handle the specific case, and you are limited by hours.

What a product optimises for

Clarity and repetition. You charge less per unit and can serve people you never meet. The limitation is that the promise must be complete without you.

The transition

The usual path is service first, product second — because the service teaches you which part of the work is identical every time. That identical part is the product. Everything else stays a service.

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